Genius Steals Founder, Strategist and author of Paid Attention, Faris Yakob will join MIMA for CATFOA (Conversations About the Future of Advertising) Wednesday July 19th at Fine Line Café. MIMA talked with Faris about his upcoming presentation and visit to Minneapolis. He’s looking forward to the great summer weather, as
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On June 15, MIMA will host Patty Radford Henderson, who will present a three-hour workshop titled “A Data-Driven Approach to Content Strategy and Brand Building.” In case you were wondering how to prepare or you didn’t sign-up in time (it’s already sold out!), we asked Patty for her insights as
Arik Hanson, Principal of ACH Communications
Arik spoke about his
Millennials are a key growth
Linh Peters is the Senior Director of Loyalty Marketing and Strategy at Ulta Beauty. Linh will describe how the nation’s #1 specialty beauty retailer is helping their brand partners develop stronger, more loyal and profitable relationships with their customers by leveraging the data of
Donna Root, Creative Director 3M Brand Designs, used examples from her iconic work in corporate design for Intel and 3M to illustrate what it takes to get the job done in large company environments with extensive bureaucracies.
At Intel, Donna took the Intel chip brand from 4B to
By Gina Micek
In the first of MIMA’s semi-annual Career Development Series, our panelists will explore the burgeoning job opportunities in digital marketing. How does a modern job seeker make more informed decisions with all the choices that are available? There is no end of advice given to
Marc Jenson, Chief Innovation Officer, Space150
Marc concentrated his sessions in areas of technology innovation and future
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