Mike Gubman, head of business development at TikTok, shared key strategies and frameworks for facilitating and maintaining win-win partnerships at the May keynote event.
Crafting successful partnerships means taking two parts and making something better together. In doing so, you can express creativity AND accomplish your business goals.
So what
An Open Letter to the MIMA Community
The murder of George Floyd by officers from the Minneapolis Police Department was a despicable act. We express our sympathy and support to his family and community. We know that actions are much more important than words. But as marketers, we also know that words have power.
We will state
Congratulations to our 2020 MIMA Student Scholarship Winners!
We are excited to announce our four 2020 MIMA Student Scholarship winners!
Ashley Allen – Macalester College
Olivia Alberts – University of Minnesota
Elizabeth McCormick – University of Minnesota
Genevieve Benson – University of Minnesota
The Jarrid Grams and Robin Carpenter Memorial Scholarships sponsored by Fathom Consulting and
MIMA Board of Directors Spring 2020 Update
We’re thrilled to announce four new additions to the MIMA Board of Directors and one change. David Jungers (Programming), Megan Jensen (Higher Education/Membership), Jim Martin (Marketing), and Anthony Romano (Programming) have joined us in leadership roles.
John Ostman has been elected as Board President after serving as a Director of
COVID-19 and our MIMA Digital Marketing Community
Due to the growing concern surrounding coronavirus (COVID-19), and the increasing number of organizations postponing all public gatherings, we have decided to postpone our March events until further notice. Additionally, we will be assessing future events as new information emerges.
While the COVID-19 situation is still unfolding, experts have recommended
Event Recap: October 2019 Code Savvy Workshop
This past Tuesday, the Minnesota Interactive Marketing Association heard from nonprofit Code Savvy’s Andrea Wilson Vazquez, with attendees exploring with the ways that computational thinking, UX design thinking, and even basic app development can be—or already are!—part of what marketers do every day. Missed the event? No worries. Here are
Member Spotlight: Greg Swan
Greg Swan Interview: Getting Your Hands Dirty in a Fast-Changing Digital Age
MIMA sat down with Greg Swan, Director of Digital, Social and Innovation at Fallon, to learn how he leads his team to pioneer the future of digital. We learned a lot, but feel we barely scratched the surface
Interview with Beth Temple, founding MIMA President
In celebration of MIMA’s 20th Anniversary, we spoke with one of MIMA’s founding board members and Presidents, Beth Temple, about the early days of the organization.
Beth recalls that just as The Web was taking shape, marketers like herself and Tom Borgerding were seeking connections with others who were focused
Member Spotlight: Holly Matson
Twenty years ago, MIMA was founded with the primary intention to showcase all the great work happening in digital marketing in Minnesota.
The main forum to do this has been our speaking events, including our signature Summit.
We have decided to launch our Member Spotlight. This will be a monthly
A Special Message – Digital Summit
1999. That’s when we officially started. We were different then – a lower case “i” was hip, and iPhones weren’t even a thing yet. It’s been quite a 20 year journey, and the voyage of MiMA has evolved with every year. We started as a small group of marketers, and […]