Thursday August 16th
HUMANIZING THE NEW SHINY OBJECTS OF ADVERTISING
Let’s talk AI, Blockchain and Mixed Reality in a way that’s useful for marketing and advertising in the near future.
Amsterdam Bar & Hall
6 W. Sixth St.
Saint Paul, MN 55102
5:30 p.m. Registration
6:00 – 7:00 p.m. Presentation/Q&A
Our industry loves to throw the newest tool at a problem, even if we’re not 100% sure what the technology means or why it exists. So lets dig into the salient, close future of Artificial Intelligence — how data, machine learning and algorithms both threaten and enable advertising as we know it. Then let’s talk about Blockchain — and the ways in which a new approach to currency might prevent ad fraud and enhance the trust we place in media. Last but not least, we’ll talk about the ways Artificial and Virtual Realities enable new approaches to content and marketing as a service.
Jen Faucon, Chief Customer Success Officer, Codelattice
Jen Faucon serves as Chief Customer Success Officer at Codelattice, a global digital solutions provider with expertise in cyber security, cloud computing, AI and digital marketing. Her work spans the globe, including 10 years in APAC and MENA. This includes the development of new ecommerce brands, payment platforms, user experiences and integrated marketing.
Jen is an industry speaker and corporate trainer on creative strategy, social media and new technologies (AR, VR, Blockchain). She also consults with growing businesses and non-profits on their market opportunity, management structure and digital communications.
Jen graduated from Tufts University, hold a M.Ed. from Lesley University in English as a Second Language, and is a Babson College M.B.A. candidate in Entrepreneurship and Global Management. You can follow her on twitter @Jen_Faucon where she tweets on #Fintech #Education and #Marketing.
Members = FREE
Student Members = FREE
Non-members = $40
Special offer for non-members: buy a ticket to all 3 Summer of CATFOA events for $99 ($21 savings).
Members = $10
Student Members = $10
Non-members = $45
Pre-registration closes on at midnight prior to the event, at which point walk-in registration fees will apply for members, student members and nonmembers.
Cancellations received by the office at least two business days prior to the event are eligible for a refund of the registration fee. No refunds will be provided for cancellations received fewer than two business days prior to the event. No-shows will be billed for any unpaid registration fees.
If you have registered, are unable to attend, and would like to give your co-worker your “ticket,” please note that a pre-registered member to non-registered member switch-out is free. Switch-outs from members to non-members will execute an invoice to the attendee for payment after the event.
Thanks to our sponsor: