Leaning Into the Change: Data and Privacy Regulation in 2021 and Beyond

$10.00

Date: Wednesday, Jan. 27, 2021
Time: 4:30-5:30 p.m. CST
Location: Virtual
Cost: FREE for Members; $10 for non-Members
[FREE for everyone until Jan 17]

Privacy scandals have revealed innovation in the digital system that has outpaced regulation. As the industry moves toward correction, it’s more important than ever for all marketers to remain up to date and compliant with regulations like California Consumer Privacy Act (CCPA) and California Public Records Act (CPRA). Beyond the implications of tightened access and use of customer data, consumers are being smarter and more aware of how their data is being used.

However, as Steve Jobs said: “Innovation is the ability to see change as an opportunity, not a threat.”

Our January keynote speaker will outline the changes that you should expect in the next two years in terms of regulation and platform updates, and strategies for how you can help your company land on the other side of this successfully. Attendees can expect critical updates around:

  • The key requirements of CCPA and CPRA and their impact on advertising
  • The future of privacy regulation – including the likelihood of a federal privacy law and the impact of recent antitrust lawsuits
  • The impact of upcoming platform changes – including the iOS14 updates and the progress on a post-third-party cookie solution for identification management
  • How you can prepare your organizations to get ahead of these upcoming changes

SKU: Jan-2021-Keynote Category:

Our Speaker

Jessica B. LeeJessica B. Lee, CIPP/US, CIPP/E, CIPM
Partner and Co-Chair, Privacy, Security & Data Innovations at Loeb & Loeb, LLP
Jessica Lee co-chairs Loeb & Loeb’s Privacy, Security & Data Innovations practice. Jessica provides strategic privacy counseling to clients who are leveraging data in connection with programmatic and addressable advertising, voice technology, location-based tracking, smart devices and wearables, as well as emerging technologies, such as artificial intelligence and facial recognition.

Jessica has assisted dozens of organizations design their privacy programs and operationalize U.S. and international privacy and data security requirements, including the General Data Protection Regulation (GDPR), and, more recently, the CCPA. Jessica works with clients to understand their strategic priorities and then designs privacy programs and practices that help support those goals.