Design For Cognitive Bias – How to Use Mental Shortcuts for Good Instead of Evil

$5.00

Live panel with David Dylan Thomas, speaker and author of the book, Design for Cognitive Bias.

Date: Wednesday, November 11, 2020
Time: 4:30 p.m. – 5:30 p.m. CST
Location: Virtual

Users’ minds take shortcuts to get through the day. Usually they’re harmless. Even helpful. But what happens when they’re not?

Guest speaker David Dylan Thomas, author of Design for Cognitive Bias and host of the Cognitive Bias Podcast, will share real-world examples to identify some particularly harmful biases that frequently lead users to make bad decisions.

Digital marketers, writers, content strategists, UX/UI, strategists, and producers can learn how to implement content strategy and design choices to redirect or eliminate the impact of those biases. Walk away with awareness and methods to prevent your own blind spots from hurting users.

SKU: Nov-2020-Event Category:

Our Speaker

David Dylan ThomasDavid Dylan Thomas, Author, Speaker and Content Strategy Advocate
David Dylan Thomas, author of the book Design for Cognitive Bias from A Book Apart, serves as Content Strategy Advocate at Think Company and is the creator and host of the Cognitive Bias Podcast. He has developed digital strategies for major clients in entertainment, healthcare, publishing, finance, and retail. He has presented at TEDNYC, SXSW Interactive, Confab, LavaCon, UX Copenhagen, Artifact, IA Conference, Design and Content Conference, and the Wharton Web Conference on topics at the intersection of bias, design, and social justice.