James McDermott is the co-founder and CEO of Lytics. He was previously the CEO of Storycode, a mobile software company acquired by Postano, and vice president of business development at Webtrends, an analytics and optimization company.
Lytics , the real-time customer data platform (CDP), helps organizations create a single view of their customers. Organizations can unify data and surface insights in order for marketers to deliver and automate a personalized journey based on customer behavior and preferences to improve overall efficiency and drive growth.
Lytics enables some of the most innovative brands including Nestlé Purina, The Economist, AEG, Atlassian, Heineken and Yamaha.
Members = FREE
Student Members = FREE
Non-members = $40
Members = $10
Student Members = $10
Non-members = $45
Pre-registration closes at midnight prior to the event, at which point walk-in registration fees will apply for members, student members and nonmembers.
Cancellations received by the office at least two business days prior to the event are eligible for a refund of the registration fee. No refunds will be provided for cancellations received fewer than two business days prior to the event. No-shows will be billed for any unpaid registration fees.
If you have registered, are unable to attend, and would like to give your co-worker your “ticket,” please note that a pre-registered member to non-registered member switch-out is free. Switch-outs from members to non-members will execute an invoice to the attendee for payment after the event.