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We've been around the block. MIMA is the oldest interactive marketing association in the country. Our goal is to provide content that is pertinent, valuable, and insightful to the community and help our members inspire and connect.

 

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Blog

Event Recap: Matt Chessen, Artificial Intelligence, Computational Propaganda and What It Means for Marketers



Presentation




 
 
MADCOM from Minnesota Interactive Marketing Association



Event Video
 
*Coming soon*








So much of the marketing press related to Artificial Intelligence (AI) these days feels quite fluffy.
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Matt Chessen Intro: Artificial Intelligence, Computational Propaganda and You

On November 15, Matt Chessen, Senior Technology Policy Advisor at the Department of State will present at MIMA Monthly: Artificial Intelligence, Computational Propaganda and What It Means for Marketers. The world of diplomacy, State and global politics might seem like a whole different world for most marketers until you dive

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MIMA Summit Press Release

United Nations Director Elizabeth Nyamayaro, Academy-Award Winning Director Morgan Spurlock and author Chuck Klosterman highlight 16th annual MIMA Summit

MIMA is the oldest digital marketing group in the nation

 
Minneapolis, October 2, 2017: Celebrating its 16th year, the Minnesota Interactive Marketing Association is proud to present

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Event Recap: The State of Influencer Marketing Event

MIMA Meetup:  The State of Influencer Marketing was held August 9, 2017, at Fast Horse .  The interactive discussion with Cydney Strommen, Account Director and Kate Arends, a blogger, product developer, branding consultant and designer whose blog Wit & Delight garners a tight-knit following, provided real-life examples of how brands can
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Spike Jones Interview: Breaking All the Social Media Rules

On September 20, 2017, Spike Jones, VP of Strategy at Spredfast will join MIMA for the discussion “Breaking all the Social Media Rules” at the MIMA Monthly Event.   Spike is a results-proven communications professional who specializes in digital and social media marketing.  His background includes his work with Brains on

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Event Recap: UX: A Customer Growth Driven Perspective








What users say is qualitative. What users do is quantitative. In this session Chad Halvorson, Founder/CEO of the Minneapolis start-up company When I Work, will talk about why managing qualitative and quantitative data is critical to executing a UX strategy that materially drives
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