In anticipation to MIMA’s 20th anniversary, we reached out to one of the founders, Tom Borgerding, to gather his thoughts about his vision, what he intended-and did not intend- to do, as well as his thoughts on the future of digital and MIMA.
MIMA It has been twenty years since
1999. That’s when we officially started. We were different then – a lower case “i” was hip, and iPhones weren’t even a thing yet. It’s been quite a 20 year journey, and the voyage of MiMA has evolved with every year. We started as a small group of marketers, and […]
In celebration of MIMA’s 20th Anniversary, we spoke with one of MIMA’s founding board members and Presidents, Beth Temple, about the early days of the organization.
Beth recalls that just as The Web was taking shape, marketers like herself and Tom Borgerding were seeking connections with others who were focused
