This event will be available via livestream and in-person.
Digital content is a ubiquitous and fundamental part of our modern lives. But this new and accelerating wave of digital innovation is also increasing the energy demands on an already overextended planet. Every byte is nothing more than energy, and energy has a carbon cost.
We need to measure the impact of our digital initiatives to understand the net value of our efforts. This talk will present easy-to-use metrics that will allow us look at the total impact of the digital tools that we use to disseminate information. It will also illuminate the tangible value of a clear content strategy for your platforms and channels.
Your ticket includes coffee and a light breakfast. Ample parking is available nearby.
