Creating a Game Plan: How to be authentic in esports and gaming

Loading Events

« All Events

  • This event has passed.

April 13 @ 5:00 pm - 7:00 pm

Creating a Game Plan: How to be authentic in esports and gaming

Event Cost: $25 | Member Cost: FREELocation: 2685 Vikings Cir Suite 125,
Eagan, MN 55121 United States

About This Event:

Looking for the next big move for your brand? Curious about how the world of esports can impact your bottom line?

Explore the intersection between gaming, social media, and brand marketing. Our panelists will delve into the strategies and tactics that brands can use to connect with gamers and esports fans authentically.

This panel discussion will highlight how brands can play in the gaming space, explain why brands can’t afford to skip esports marketing and identify how to reach the “unreachables” through esports and gaming. They will also offer insights on how to incorporate esports players and streamers into influencer campaigns to maximize your reach.

Whether you’re a CPG brand leader, building a direct-to-consumer brand, internally or for clients,  you’ll gain a better understanding of the power of esports as a thriving social channel that you can leverage to reach your audience in new, authentic ways.

MIMA members always FREE receive admission to our events. Non-members can gain access to this exclusive panel for $25.

If you know any professionals who are interested in this event, but may be barred by the price of admission, let us know at

Date and time
Thu, April 13, 2023
Doors open 5:00 p.m.
Program starts at 5:30 p.m.

2685 Vikings Cir., Suite 125
Eagan, MN 55121


April 13
5:00 pm - 7:00 pm
Event Categories:


2685 Vikings Cir Suite 125,
Eagan, MN 55121 United States
+ Google Map
View Venue Website

MIMA creates opportunities for local marketers to collaborate and learn from one another. All members receive free registration to our monthly events along with exclusive access or discounted rates to more intimate events. 

  • Monthly keynotes from nationally acclaimed speakers 
  • Case studies from local marketers, big brands 
  • Multiple venues for networking 
  • Small-group workshops with knowledgeable facilitators

Our Sponsors

Special thanks to the sponsors who support and uplift our MIMA community. You make it possible for us to connect and inspire Minnesota’s vibrant community of digital marketing and content professionals.

    Looking to sponsor?