The Power of Inclusion with Kelsey Lindell
When
June 27th, 2024
5:00pm - 8:00 pm
Where
Carmichael Lynch
110 N. 5th St.
Minneapolis, MN 55403
What itโs about
Become a stronger, more savvy ally with industry-leading creative strategies for authentic representation.
Set your future self up for success, with:
In the conversation about inclusion, the disability community is shouting from the rooftops: WHERE ARE THE BRANDS?! From case studies of impactful creative campaigns, to statistics about brand lift and sales impact for the brands that get it right, get the scoop on creative strategies for authentic representation from disability rights advocate and founder of the Misfit 100, Kelsey Lindell.
Worried about the impact of making bold choices? Worry about what you’re missing out on because 84% of audiences are in favor of companies that include disabled people in their marketing. But it takes knowledge and authentic creative strategy to do it right โ especially when the majority of disability representation in media is problematic.
Be a leader in the conversation about inclusion and learn the tried and true techniques for hitting the mark.
Join global disability rights advocate and founder of Misfit Media, Kelsey Lindell, for a deep dive into the most underestimated audience in America: the disability community.
- Receive a crash course in best practices when speaking about the disability community
- Strengthen your understanding of the `disability communityย
- Know more heading into Disability Pride Month this July
About the speaker
What to expect on June 27th
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5:00 pmDoors openCheck in for the evening in the lobby and head up to the rooftop garden for drinks and snacks.
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6:00 pmKeynoteExpand your inclusion lens, and learn the language to attract and not offend.
Zoom room will open at 5:50 pm. -
7:00 pmQ&I โ Questions and Insights CirclesJoin small group conversations about what's next for our industry and how you can move the needle from awareness to action.
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7:45 pmSee you again next time!