MIMA’s Foundation for Addressing Emerging Technology Remains
Founding member Jim Cuene shares his past and future hopes for MIMA. When “dot comms” were emerging as virtual...
READ MOREEvent Recap: The Future of Video
The modern consumer sees unprecedented amounts of video content each day. With so much content vying for eyes, how...
READ MOREFinding Meaning in New Connections
Every career is built on relationships, Lauren Melcher built hers at MIMA. As a marketing professional always on the...
READ MOREUncovering a Passion for Education
Continuously Curious Arik Hanson shares how a learner mindset + MIMA experience helped his career evolve Arik Hanson, social...
READ MOREMIMA Next Registration Details
You’re in! We’ll see you on November 9. Tell us more about yourself and what you want to get...
READ MOREThe Missing Component in Today’s Video Content
Unlock the power of storytelling in brand content Video has the power to make someone laugh or cry. When someone...
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Fundamentally Future-focused: MIMA at SXSW Interactive 2023
The greatest challenge of our industry is the constant tension between fundamentals and future-state. As marketers, we’re tasked with...
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Event Recap: Esports Panel
Creating a Game Plan: How to be authentic in esports and gaming Annie Scott Riley, Creative Marketing Officer at...
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ICYMI: Kai Deveraux Lawson Keynote
Event Recap: Marketing’s Role in Shaping the Future Kai Deveraux Lawson, SVP of Diversity, Equity & Inclusion at Dentsu...
READ MOREEvent Recap: Generative AI Panel Discussion (February 2023)
Artificial or Intelligent? The impact of generative AI on creative content On February 16, 2023, MIMA hosted a panel...
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