Which Membership would you like to purchase?
100+ employees: Contact us for enterprise-level membership for your entire team.
According to Jef I. Richards, “Creative without strategy is called ‘art.’ Creative with strategy is called ‘advertising.’” Compelling content and creative is only possible when it’s rooted in strategy and insight. This session will examine how Pinterest, through the platform’s interactive Workbench curriculum, works hand-in-hand with brands to synthesize platform insights, user interests + behavior, and brand + product values to build compelling content strategies that achieve business goals. After this session you’ll be able to:
100+ employees: Contact us for enterprise-level membership for your entire team.